Early in March, there was mounting speculation that Rihanna might be launching her own line of intimates. In the weeks following the initial fashion retail rumors, it was radio silence from both the musician turned beauty mogul and the supposed-retailers.
But now we have official confirmation from RiRi herself that the rumors were true—the Badgal’s launching a Savage x Fenty lingerie line.
— Rihanna (@rihanna) 19 kwietnia 2018
Taking the news to Instagram and Twitter, Rihanna posted a cryptic video teaser of her new fashion label venture. With the caption:
“we bout to light this up sis!!? … introducing @SAVAGEXFENTY lingerie coming soon. sign up now at SAVAGEX.com !!,”
The promo video flashed the Fenty brand label and showed time-lapse clips of models sporting, what appears to be, lacy, pale pink lingerie.
— Rihanna (@rihanna) 20 kwietnia 2018
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Source: Harper’s Bazaar