Rihanna launches Fenty Beauty

Rihanna, in partnership with Kendo Brands, a LVMH-owned beauty developer, launches her global makeup brand, Fenty Beauty, in an unprecedented 1,600 stores across 17 countries in one day. The beauty industry’s most anticipated launch, Fenty Beauty was created by Rihanna with a vision that’s always ahead of the game – Fenty Beauty redefines the rules […]

Rihanna answers her famous friends’ questions in ELLE

In celebration of Rihanna’s sixth cover (and the global launch of Fenty Beauty by Rihanna), ELLE turned the tables and invited some of her famous friends and fans—Tyra Banks, Eminem, April Bloomfield, Zac Posen, Pharrell Williams and more—to share the questions they were dying to ask the global megastar: David Copperfield, Magician: I’m not kidding, this […]

Rihanna covers ELLE Magazine

Rihanna graces the covers of two October issues of ELLE Magazine: American and Portuguese. Everything is connected with the launch of her long awaited Fenty Beauty line that drops at midnight. I’m in love with her beauty. She is unreal. To watch the behind the scenes video head to Rihanna’s Twitter.  

Behind the scenes: Fenty Beauty campaign

Rihanna is coming for wigs with her new Fenty Beauty line. As you could see in the first promotional video, Rihanna is celebrating diversity and femininity. With the video below you get a sneak peek of the making of Fenty Beauty and see how involved Robyn was in the whole process of preparing the girls […]

Rihanna celebrates diversity with her Fenty Beauty line

Yesterday Rihanna released the official campaign video for her Fenty Beauty line, her first custom collection of cosmetics, which is set to launch globally on September 8. The ad features Duckie Thot, Halima Aden, Slick Woods, Indyamarie Jean, and other models of color strutting down city streets, as if they’re the only girls in the world (while […]

Rihanna’s Fenty Beauty makeup line gets a release date!

Rihanna’s long-anticipated makeup line finally has a release date! The still TBD products will be available starting September 8th. It will roll-out globally with retailers Sephora and Harvey Nichols. Though we don’t know exactly what the products will be, Rihanna has been giving fans a taste during her latest red carpets appearances, tagging Fenty Beauty in photos […]

Rihanna on a set of a photoshoot in Paris

Rihanna was spotted once again in Paris. According to some reports, was photographed heading to the PUMA spring/summer 17 campaign photoshoot. Additionally, Yahoo reported that this holographic lip color is set to be the first product released under the Fenty Beauty by Rihanna line. We are totally in love with her boots!

Fenty Beauty by Rihanna

LVMH Signs Rihanna to Create a Makeup Brand

The Kendo division of LVMH Moët Hennesy Louis Vuitton has landed a deal with Rihanna, one of the hottest-selling celebrities in the world of licensing, to do a complete makeup collection. As one veteran cosmetics executive observed, “everything with her is off the charts.” Estimates of what LVMH may have paid to make the deal run […]