New Fenty Puma collection is here

Rihanna returns as creative director for the latest FENTY PUMA by Rihanna collection. Beachy and badass, it’s a vibrant, unexpected mashup of high fashion, extreme sport, and beachwear. Masculine motocross gear meets laced-up lingerie. Sporty silhouettes collide with sexy, skintight swimwear. And summer vibes are in full effect with boldCONTINUE READING

Fenty Puma new collection to drop on March 15

Remember when Rihanna slayed the New York Fashion Week back in September? Brave designs, colors and cuts – she won the NYFW with the Spring/Summer 18 collection. I have great news for all fashion lovers – the first drop was scheduled for March 15, 2018. Rihanna announced the date alongsideCONTINUE READING

Following a rebound year in 2016, Puma said it expects to deliver robust first-quarter results, prompting it to raise its guidance for the current year. In the first quarter, consolidated sales expanded approximately 15 percent on a currency-adjusted basis to €1.005 billion ($1.07 billion) while increasing 18.0 percent on reportedCONTINUE READING

Rihanna knows how to turn heads when she goes out. She was spotted heading to an office in New York yesterday. As you probably noticed, she is wearing boots from her spring/summer ’17 FENTYxPUMA collection. You can purchase them now for 390,00 €. In other news: Mike WiLL Made-It dropped his albumCONTINUE READING

Rihanna will show her third Fenty Puma by Rihanna collection in Paris for fall 2017 on March 6. She will return to the City of Light after last season’s well-received show at the swanky, 19th-century mansion the Hôtel Salomon de Rothschild. Her first collection for fall 2016 was shown in New York at 23 Wall Street. The venue for theCONTINUE READING

Rihanna was photographed out in New York last night which means she is back from her trip to Africa as Global Ambassador for Education. Check out the first photos and make sure to follow me on Twitter to get latest info and photos faster. Rihanna out in New York lastCONTINUE READING