Behind the Scenes: FENTY PUMA by Rihanna – AW17 Collection in Paris

FENTY Creative Director Rihanna and global sports brand PUMA presented the third installment of the beloved FENTY PUMA by RIHANNA collection in Paris on March 6, 2017. For the rebellious and daring, this season takes inspiration from the halls of FENTY University, paying homage to the kids gone rogue, who hit honor roll and serve…

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Rihanna steps out in New York

Rihanna was photographed out and about in New York last night. She rocked a blue jacket and heels from her FENTY by Rihanna for PUMA fall/winter 16 collection. It looks like the filming of Ocean’s 8 is about to start. The film, which is reportedly, “an extension and a continuation” of the Ocean’s trilogy, will have an…

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Rihanna on a set of a photoshoot in Paris

Rihanna was spotted once again in Paris. According to some reports, was photographed heading to the PUMA spring/summer 17 campaign photoshoot. Additionally, Yahoo reported that this holographic lip color is set to be the first product released under the Fenty Beauty by Rihanna line. We are totally in love with her boots!

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7 things to know about Rihanna’s Fenty x Puma Spring 2017 show

Rihanna made her Paris fashion week debut with a show for her Spring 2017 Fenty x Puma collection. Set against the ornate backdrop of the Hôtel Salomon de Rothschild, Rih’s second Puma offering was a tongue-in-cheek take on Marie Antoinette—if Marie Antoinette was the coolest girl on the block. With the help of models like…

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Rihanna to present her new PUMA collection at Paris Fashion Week

There are no less than four new designer appointments and a slew of new brands on the schedule for Paris Fashion Week, but the latest intel out of the City of Light might be its most exciting yet. On Wednesday, September 28, Rihanna will present her Spring 2017 Fenty x Puma collection during Paris Fashion…

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Cara Delevingne On Being Directed By Rihanna In Her PUMA Campaign

Cara Delevingne is very selective about her modeling gigs these days, so whenever she comes out with a new shoot, it’s bound to be good. Her latest gig is no exception: Delevingne is joining Puma’s ever-buzzy ambassador family, in a campaign creative-directed by none other than Rihanna, who’s responsible for Fenty Puma by Rihanna, the…

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