Rihanna opens the FENTYXPUMA pop-up shop in Los Angeles

Rihanna and PUMA know how to treat their fans. They organized a Rihanna Experience event at FENTYxPUMA pop-up shop in Los Angeles yesterday. RiRi was in good spirits as she played the shop assistant. She even went live on Instagram! If you are nearby 1050 Wilcox Ave make sure to check out the FENTYxPUMA spring/summer…

Continue reading...

Rihanna celebrates her brother’s birthday at Coachella

Rihanna’s brother Rajad turned 21 yesterday. RiRi alongside her family and friends helped him celebrate at Coachella Valley Music and Arts Festival. Rumour has it Rihanna might join Kendrick Lamar during his Sunday set. Their collaboration Loyalty debuted at #4 on Spotify US (2,725,761 plays). Check out some photos and videos of Rihanna at the festival so…

Continue reading...

Puma Expects Robust Earnings, Thanks in Large Part to Rihanna

Following a rebound year in 2016, Puma said it expects to deliver robust first-quarter results, prompting it to raise its guidance for the current year. In the first quarter, consolidated sales expanded approximately 15 percent on a currency-adjusted basis to €1.005 billion ($1.07 billion) while increasing 18.0 percent on reported terms. RIHMINDER: FENTYXPUMA SPRING/SUMMER COLLECTION…

Continue reading...

Rihanna spotted at LAX Airport

After not being seen for a couple of days, Rihanna was spotted at LAX Airport in Los Angeles last night. She spent a few days in Japan where she was photographed by fans. Rihanna likes to feel comfortable during long trips so she often chooses the fur slides she designed for PUMA. In case you missed it:…

Continue reading...

Rihanna Collaborates with Chopard

Chopard have announced a collaboration on a high jewelry collection with Rihanna alongside Chopard co-president and creative director. The collection called “Rihanna Loves Chopard” is set to launch at the Cannes Film Festival in May suggesting that Rihanna might be in attendance. Pre-orders for the collection are already up on Chopard’s website. A range of luxury stores…

Continue reading...

QUICK NEWS: New Stance collection; new PUMA Creeper

Rihanna and Stance come back with summer collection.  Style feeling stale? We’ve got the ANTI-dote with the limited-edition Stance Fenty Crew. Designed by Rihanna and premiered during her Spring 2017 Fenty X Puma runway show in Paris, the Fenty Crew was inspired by something a modern-day Marie Antoinette might wear while playing tennis. Make sure to…

Continue reading...

Second FENTYxPUMA collection available in the US; Europe gets release date

Rihanna’s second collection for PUMA (spring/summer 17) is now available in the United States. European fans, don’t worry! You will be able to get your hands on those amazing designs on April 13, when the collection drops in Europe. You can still get prepared by checking all the items and their prices out here: FENTY…

Continue reading...

Rihanna to Be Honored at This Year’s Parsons Benefit

This year’s Parsons School of Design Benefit has a high-wattage star attached: none other than Bad Gal RiRi herself. Rihanna will be honored — alongside Eileen Fisher and Neiman Marcus — at the school’s 69th annual benefit, taking place on May 22 at Pier 60. “Parsons is proud to present Rihanna with this honor, as…

Continue reading...

Behind the Scenes: FENTY PUMA by Rihanna – AW17 Collection in Paris

FENTY Creative Director Rihanna and global sports brand PUMA presented the third installment of the beloved FENTY PUMA by RIHANNA collection in Paris on March 6, 2017. For the rebellious and daring, this season takes inspiration from the halls of FENTY University, paying homage to the kids gone rogue, who hit honor roll and serve…

Continue reading...

Rihanna wins Paris Fashion Week with her third collection for PUMA

Is there anything that woman cannot do? I doubt that. Last night she debuted her third collection for PUMA and left everyone in the fashion world floored.  Make sure to see all the looks! Warning: you will love and want all of them! WWD: It was just a quiet night in the library with Rihanna. For her…

Continue reading...