Rihanna to present her new PUMA collection at Paris Fashion Week

There are no less than four new designer appointments and a slew of new brands on the schedule for Paris Fashion Week, but the latest intel out of the City of Light might be its most exciting yet. On Wednesday, September 28, Rihanna will present her Spring 2017 Fenty x Puma collection during Paris Fashion…

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Proof that PUMA and Rihanna owned NYFW

Despite selling out Madison Square Garden for his Yeezy Season 3 show, dropping a controversial new album and making headlines for his increasingly frequent Twitter rants of late, Kanye West did not generate the biggest buzz during New York Fashion Week.  According to data collected by Twitter, Rihanna’s debut collection for Puma dominated the #NYFW conversation. Puma and Rihanna both took the…

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