Rap-Up: J. Cole just premiered his new video for “Work Out,” but he’s already on to the next. The Roc Nation MC escaped to paradise earlier this month to shoot the visuals for “Can’t Get Enough” (see photos), the second single off his debut Cole World: The Sideline Story (Sept. 27). Trey Songz guests on the Brian Kidd production and also appears in the Clifton Bell-directed clip. Cole spoke exclusively with us about the story behind the song, what you can expect from the island-themed visuals, and whether Barbados babe Rihanna will make an appearance.
Q: What was it like shooting in Rihanna’s hometown?
I don’t know if the Rihanna shots are going to make the final cut. But she came out to show love. The intention wasn’t for her to be in it. But yeah, everyone knew she was there and she’s a hometown hero, so it was crazy.